WARD enters the spotlight with infectious new song and video for Sober
Sometimes your world maybe spinning out of control, and the only thing left to do is ride it out. That is exactly what Los Angeles based Ward does in his latest video. He has just released a truly captivating and gravity defying video for his ultra-infectious new track. Sober. The video brings such realism into the ups and downs and a glimpse into the uncertainty of being grounded or Sober. We had to find out more about the filming of the video? The video was shot on 90º angles using fabricated sets in Ward’s home, studio and on the street in Culver City. The images mirror Ward’s words and the sentiment of losing the ground beneath his feet. “For the ‘floating’ shots, we had to look at every take in a different way, sort of re-learning how to see things, tricking ourselves into trusting the shots would look right tilted off axis. Filmmaker David Rivera (drivenfilms.net) was very collaborative. I brought him sketches and photos and draft clips, and he helped make my [Read More]