HEIRSOUND release music video for “Choke” off their new EP, Merge

October 6, 2016

Alternative Pop Duo HEIRSOUND, formed by Alexa San Román & Dane Petersen (formerly of Love, Robot) recently released their colorful debut EP, Merge in August. They have just released a music video for their song, Choke which is off the new EP.

“Choke” is the oldest song on the EP as it was one of the first demos Alexa and Dane wrote together as a duo. This song feels most reminiscent of their old bands in the rock genre, because it’s very high energy & it’s a heavy topic; death. Lyrically this song is kind of the inner monologue of Alexa’s brain going back and forth with itself. San Roman explains, “touching on religion, death and the unknown, this song represents my own fears and existential crisis.”

HEIRSOUND was formed in New York in December ’14 around the talents of singer/songwriters Alexa San Román & Dane Petersen while the members were still in transition from a previous musical endeavor. Built around the dueling vocals & guitars of Petersen & San Román, the two set out to create an ethereal sound that they can call their own. Merging together from opposite sides of the country (Petersen from CA, San Román from NY), the duo start their journey as HEIRSOUND with a colorful six-song debut EP titled Merge. First appearing on the public radar in October ’15 with the single “Do It Over“, the team’s new sound, & grassroots fan base became clear following a few months of visual artwork posts/teasers. HEIRSOUND is a duo who let you into their own world sonically as well as visually. Always working together closely, Dane & Alexa released their debut EP on 8/5/2016 while continuing to showcase their live performance in as many places around the world as possible. Merge EP was recorded at VUDU Studio, produced and mixed by Mike Watts, engineered by Frank Mitaritonna, Tom Happel & Mike Watts, and mastered by Joe LaPorta.