Review of Tidal Waves and Hurricanes by Maggie
Patrick O’Heffernan – Host, Music FridayLive!
I don’t usually review singles, but once in while something comes along that deserves a second listen and a thoughtful review. This time it’s the song, “Tidal Waves and Hurricanes” by the LA-based Canadian singer/songwriter, Maggie.
Maggie and “Tidal Waves and Hurricanes” are a phenomenon, there is no other way to put it.
First, the song. Maggie is releasing it tonight, Feb. 7, 2014, at the Hotel Café in Los Angeles, along with a video. The show starts at 9 pm and should be a barn-burner. The music is infectious – perfectly crafted to stimulate all those parts of your brain that respond to sound and pleasure. With a hypnotic, but not overpowering, drumbeat, and all of the hooks and guitar and keyboard details and overdubs of world-class pop, “Tidal Waves and Hurricanes” pulls you into its orbit and swings you around like a carnival ride.
At the same time, it transcends pop in its lyrics. Maggie’s website tells us that her music is “the sound of a girl fearlessly in pursuit of her dreams”. “Tidal Waves and Hurricanes” is exactly that. In an interview on my radio show today, she said that the song sprang from her move to LA from Nashville and the hard work of making it in the world’s most competitive music market. The opening verse tells us how tough it was.
I’ve got some things I’m working out/Doing my best but freaking out
Should I even keep trying/Am I the only one that feels
The world is stepping on my heels/Just trying to keep myself alive
But she comes back in the chorus with fist-clinched defiance:
If tidal waves and hurricanes/Come my way
No they won’t knock me down/They will not make me drown
You know I’m strong than that
You come to “Tidal Waves and Hurricanes” for the beat, and stay for the inspiration. Which brings me to Maggie, the woman.
One form of courage is taking on a steep challenge, by yourself , in a strange place with no friends and no support, because you are inspired to your core. Maggie did this not once, but twice. The first time, right after high school, she moved from a small town in Canada to the toughest songwriting school in North America, the city of Nashville, and she thrived. The second, she moved from Nashville and the safety of its networks and songwriting rules to Los Angles, the largest, most creative and most competitive music market in the world. And thrived.
Her secret is her determination, her musical talent and her media skill. She is not only a phenomenal artist, she is a budding media empire.
Maggie crafts and sings songs that transcend blues, pop, rock. She creates songs like “Tidal Waves and Hurricanes” that that open you up while she opens herself up, that tell the stories of little moments and the big loves we all know too well. And she does it with a voice that has starts with the depth of an Etta James and moves beyond it with a pop range that can soar with the high notes and belt with the hooks. It’s no wonder Perez Hilton called her the next superstar.
She also manages two YouTube channels, one for videos and one for vlogs – intimate conversations with her thousands of follower – and a website, and an INSTAGRAM page and a twitter feed and a tumbl’r page and a Reverbnation page, Vevo and SoundCloud sites. It has paid off. In only one year she has topped 20,000 followers on Facebook, 33,000 followers on twitter, and over 13.5 million views on YouTube. And she works hard at it: 11,000 tweets, hundreds of YouTube videos and vlog conversations with her fans. Along the way she has developed an intimacy with a video camera and the thousands of people watching her on their various screens equal to that of many TV personalities
Of course, none of this would be possible were it not for her music, and “Tidal Waves and Hurricanes” a perfect example of that – her unique combination of intimacy and melody. Like I said, you come to “Tidal Waves and Hurricanes” for the beat and stay for the inspiration.
Patrick O’Heffernan
Website: www.allaboutmaggie.com
Facebook: www.facebook.com/allaboutmaggie
Twitter: www.twitter.com/allaboutmaggie
Youtube: www.youtube.com/allaboutmaggie
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