The Groundbreaking Cannabis Marketplace
Returns For Its Sixth Year In Golden Gate Park
3-DAY AND SINGLE-DAY FESTIVAL PASSES ON SALE NOW
EXCLUSIVELY AT WWW.SFOUTSIDELANDS.COM
Grass Lands presented by Embarc is Outside Lands’ groundbreaking cannabis experience. Returning for its sixth year, Grass Lands is designed to bring California’s best cannabis marketplace to life and highlight innovations and culture in the cannabis industry. Grass Lands is the first curated cannabis experience at a major American music festival and serves as a way of celebrating, educating, and integrating cannabis products into our daily lives. Available to festival attendees 21+ in age, the highly anticipated space will once again feature the return of sales and consumption of cannabis at the festival.
Embarc, one of the fastest growing cannabis retailers in California, joins Outside Lands in 2024 as the presenting sponsor of Grass Lands and has been involved with the activation for the last four years. Grass Lands also features 17 partners representing some of California’s best cultivators, brands and retailers. Additionally, returning culinary delights from Total Meltdown and Bloomstock will be served within the Grass Lands experience.
Grass Lands is located in ‘SoPo’ (South of the Polo Field), where festival goers can enjoy cannabis purchases within the footprint, grab high-quality products from top notch purveyors, hang out and enjoy your purchases at the Garden of Weed’n consumption area, take in panoramic festival views from the Eastern Vista and catch the right vibe with DJ sets from Eric Silverman on Friday, DJ Umami on Saturday and Californicorns on Sunday (each performing multiple sets) at the Arts District.
Grass Lands will also feature The Legacy Market, a curated collection of 20 locally and consciously sourced social equity, legacy and craft brands. Shop local, shop equitable. The full lineup of brands includes Green State, KANHA, Maison Bloom, Sonoma Hills Farm, OOKA, Claybourne Co., ST IDES, Halara, Barker Canna Co., Falcon, Oakfruitland, Sundae School, Kiva, Micro Bar, Lowell Farms and Legacy Market.
STIIIZY will have their first-ever Outside Lands co-branded cannabis products, including vapes, pre-rolls and edibles.
Visit here for more on Grass Lands, and be sure to follow @OLGrassLands on Instagram for a closer look at the 2024 experience.
In other festival news, Chart-topper Sabrina Carpenter also recently announced her festival headlining debut on Saturday, August 10. New for 2024, Outside Lands is pleased to present City Hall, a new wedding venue at the festival where attendees can celebrate love and get legally married or recommit their marriage throughout the weekend. Other highlights this year at Outside Lands include: CASA BACARDÍ, a new performance space featuring the musical stylings of Reggaetón, Latin and Dance and SOMA will return to Marx Meadow with a new, open air format and amplified production. New for food and beverage this year is Bites of the Bay, an exclusive food offering for the most discerning palates. This year will also see the return of Dolores’, the beloved dance space celebrating the Queer and Trans communities of San Francisco.
Outside Lands Single Day and 3-Day tickets are available now exclusively at www.SFOutsideLands.com.
Outside Lands features the best in culinary with Taste of the Bay Area in addition to Wine Lands, Beer Lands and Cocktail Magic and additional specialty programming and activations including SOMA, Dolores’ and the Outside Lands Marketplace. The wooded wonderland of Golden Gate Park in the heart of San Francisco rounds out the overall experience making Outside Lands a festival like none other.
Make sure to mark your calendars for August 9-11, 2024 and don’t miss Outside Lands 2024.
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