Day 43 on our NAMM Countdown: Analog Synthesizers on the rise!
For Day 43 on our Countdown to NAMM 2017, we feature how Analog Synthesizers are on the rise, crushing the expectations of those who thought the analog synths would just die out. Player Demand for Greater Musical Expression Fuels Five-Year Growth of Analog Synthesizers. Check out the news below: December 6, 2016 – Following three decades of digital interfaces and sampler dominance, a new generation of musicians desiring a return to warm, pure sounds are fuelling a resurgence in analog synthesizer retail sales. In the past five years alone, Moog Inc., Korg USA Inc., WMD and other brands who will present their synths and electronic products at the 2017 global music products NAMM Show, have helped drive the analog synth market to a 19.9% growth in total retail sales. The data, provided by 2016 NAMM Global Report, underscores a re-emergence of players captivated by the tactile playing experience of analog control surfaces as musicians favor working knobs, faders and other features in lieu of digital displays and computer interfaces. “Players are realizing that an analog synth [Read More]